Friday, April 25, 2014

How I Lost It!

During my first pregnancy, I put on 20 kgs! But I managed to lose all of it within first 4 months.
During my second pregnancy, I put on 18 kgs. And lost all of it within first 6 months.
And when my younger kid was 18 months, I lost another 5 kgs within 2 months.

So much of loss resulted in gaining lot of admiration from people around me. Till some days ago, I enjoyed all the compliments I got but shrugged them off and did not let them get into my head. Until a friend, 15 years older than me who looks as much young and much fitter, mentioned that I need to write about how I managed to lose so much weight. She said, it will help others who are trying to get back to their pre-pregnancy & pre-marriage weight!

They say breast feeding infants burns lot of calories. It does. Both my sons were on TBF for 5+ months. And while you feed them, they get healthier and you get fitter. 3 months of TBF will just suffice you and your kid. Its how much beyond 3 months that you can feed will help you lose weight. I really urge all those out there to TBF for upto 6 months. The older generation at home may confuse you saying that the milk is not sufficient for the kids. If you also feel so, then improve your diet!

When my older kid was 3 months old it was February and the weather had started getting hotter. I went swimming for a month. Elder people disliked this activity of mine - a "new born mother" should stay inside and stay warm, they said. But you know your body better than anyone. If you are putting on weight, it just means you are getting more than you deserve! Yes you must eat well and remain healthy for your kid - but dont overdo those old advices.

When my younger kid was 2.5 months, I participated in Ganapati dance. We practiced for 1 month. It was a 30 min cardio daily. Again, there were critics in my colony who felt I was crazy to dance when my baby was not even 3 months. But then, don't so many women go to work when their kids are 3 months?

With my experiences I strongly believe one must indulge in some moderate physical activity soon after pregnancy. It helped me realise how inflexible my body had become and also helped me relax, get refreshed and I gradually felt fitter!

Upto a year after pregnancy I did not control my diet. I ate lot of food. Infact I ate too much, but it all got consumed! Read on to know how...

Choose Healthier Alternatives.
Thankfully, I have never been a foodie. Not that I can eat anything. But I do possess sufficient self control to say "No" to unhealthy food. How? This has to be worked upon. Try to figure out a pattern about when you crave that chocolate cake or that pizza! Its usually when you are bored, depressed, stressed or tired. Your body will give you a signal before you actually reach that stage - if you can catch that signal - awesome! But if you suddenly start craving for such foods, you can implement creative solution - prepare a quick, healthier version of your craving. Eg - Eat jaggery, ghee & roti instead of other sweets. Or prepare a spicy or tangy veg dish at home which will satisfy your craving.
Regular Cooking
To choose healthier alternatives you always need to have them available. But how can you manage to cook it all? Don't you get bored of the same daal-rice-roti cooking everyday? There is a solution for this. Define a PROCESS for all the redundant but necessary cooking tasks. In my case, I have a maid who cooks. My mother-in-law helps too. (Well, there can be another blog on how to like mother-in-law's help! :D ) So we always have daal-rice-roti-veg-salad on the menu.


Busy Mother Role
Welcome to the new busy role and bye bye to the time for exercise! "No time" is the common excuse for not exercising. I believe its not an excuse but a fact. But... isn't being a busy mother an exercise in itself?! Run around the kids, play with them. Walk, run, bend, jump while you do your job at home. Combine exercise with your work - that's the key to exercising when you are busy!




With all this I came back to pre-pregnancy weight & fitness. Next challenge was getting back to pre-marriage weight and fitness. This was the most challenging part for me. What worked for me was a diet as below for 2 months!
Breakfast - 2 mugs of rice water. (Cook 2 tbl spoon rice in 4 mugs water till it becomes 2 mugs)
Lunch - It was a sumptuous affair with no limit. Skipped only rice.
Snacks - Easy to digest snacks. Roasted items. Eg - Shira, upma, chiwda, wheat flakes, jowar flakes. Any quantity. Eat before 7pm.
Skip dinner.

Lastly - To look fresh, younger and for a glowing skin, nothing can replace a 15 min workout everyday. I am still struggling to find this time, but whenever I can, I go and run!

Change

The Japanese have a term called “kaizen,” which means continual improvement. It is a never ending quest to do better. And you do better by changing. Standing still allows your competitors to get ahead of you.
The change that you wish to bring in will involve making others accept and adapt to the change: thus Change Management is not just a management topic, it is also a psychological study. Infact entire "Management" has a psychological aspect to it.
Being good at Technology + Psychology + Management can make you a good manager.

Coming back to my main topic, while reading about "Change Management" I came across a formula:
Change + Personal history (nurture) + Social situation (environment) = Attitude + Response

When you introduce change, each employee's personal history and social situation at work will produce a different attitude towards that change. You cannot see or measure attitudes, but what you can see and measure is the response towards that change.

Facebook

15 Jan 2014

Today morning while I rushed to Faasos' to pick up a quick wrap, I overheard 2 young girls discussing FB updates over their morning breakfast. On way to office, I saw so many people dig into their mobiles, surfing FB. I came to office and saw a colleague busy editing a picture which he said he wanted to post as his profile pic on FB. I realized, yet again, FB has touched each of our lives and it has become an important engagement activity!

Facebook has over 900 million active users. Now that's quite huge: If Facebook was a country, it would be the third largest in the world, after China and India! A quick glance at FB stock shows that it is being traded today at $57.74 which is 3.27% up than yesterday.

That's great news. But ever wondered how FB is making money?
A quick google search - and I learnt that FB's major revenue is from its ads! The ads that show up on your website make money for FB! FB's 2013 Q3 revenue increased by 60% with strong ad sales.
A smaller part of FB revenue comes from its other payments like games (made by Zynga) and FB takes 30% revenue from it and from FB gift shop and FB credits.

But gradually the internet world is shifting from PC to mobile. More than 50% of Facebook users access FB through their mobile. If you notice, since a couple of months some sponsored ads have started appearing on your mobile app. These are much less than the ads you see on your web page, but FB is gradually coming up with different monetization strategies for mobile users.

The money-making model that Facebook adopts is called "Advertising Based Revenue Model". There are 2 types of advertisements: Direct and Contextual. Direct ads provide more revenue - there are fixed places for the ads (like hoardings you see on the road, or like the "sponsored ads" that FB shows in the form of "suggested pages"). Contextual ads are those that come up depending on the user's profile: user's search history, the pages he likes, the posts he read, his friend connections - all this is analyzed programatically and ads relevant to the users come up for him. A third party is involved in the contextual ads - which makes profit margins less in these type of ads.

Another big giant that gets its revenue from ads is Google. Wordstream, an internet marketing software site, analyzed that Google ads are 10 times more likely to be hit by users than FB ads. Which means, FB still lags behind Google, in generating revenue. Advertisers would prefer selling their ads to a site which promises better sales for them. Hence, companies that are based on ad-based revenue model need to keep coming up with innovative strategies to stay in the competitive market. Whether Facebook will come up with better ad-maketing strategies to overtake Google, or will it fall behind? Time will tell :)